Insights Services.

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Fractional Insights Leadership

Embed the voice of your audience in decision-making, and foster curiosity and creativity throughout your organization. Fractional insights provides strategic guidance, manages research, and translates findings into action.

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• Supporting Founders, executives, and cross-functional teams.

• Customized and flexible scheduling.

• Comprehensive oversight across a diverse range of research methods tailored to your business goals. 

2

Research Management

​Custom research projects tailored to your unique business goal, from brief to implementation.

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• Collaboration with Founders & CEOs, as well as Marketing, Innovation, Brand, Business Growth & Strategy teams.

• Customized and flexible scheduling, with mentorship throughout the process.

• ‘Qual’ ~ meaningful conversations and immersive observations with your audience. Designed for exploration and discovery, with methods like in-depth-interviews, virtual focus groups, and usability testing.​​

• ‘Quant’ ~ rigorous survey design and implementation. Designed to gather measurable data, identify significant trends, and leverage advanced statistical analyses for key insights.

• Findings inform program, marketing, innovation, or brand strategy.

3

Workshops

​Collaboratively explore challenges, share perspectives, and generate solutions based on research findings.

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• Move strategy to action through 1:1 support or groups of up to 6 people. In-depth virtual or in-person sessions.

• Flexible scheduling in half or full-day workshops, over a 1 month timeframe.

• Designed for innovation, marketing, and business growth strategy that lives off the page and in your brand, product, or service. 

4

Advisory & Mentorship

​Guidance for your most pressing questions.

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• Thought partnership with 1:1 support, or groups of up to 3 people.

• 1 hour long in-depth virtual sessions. 

• Guidance tailored to a range of topics and work challenges to clarify vision, align, and drive success.

• Designed to bring fresh perspectives and support confident decision-making.